Email Campaigns
What are campaigns used for?
Campaigns are an optional feature in OrderPort. This feature allows you to create, send and track email campaigns through OrderPort. If you wish to view pricing and turn this feature on please email traci@orderport.net.
Creating an email campaign
The campaign feature is in the marketing module located under operations. From there select the email tab and chose campaigns, Add new Campaign.
Name: What you want to call the campaign. This will not be sent to customers.
Scheduled at: Allows you to set a time and date for the email campaign to be auto-sent.
Email list: Select which lists of customers you want to send the campaign to
Subject: The subject of the email
Design: The email design you want to use. The design Is the actual content of the email.
Sender Name: Whom the email is coming from
Sender Email: What email will the customer see that the campaign was sent from
Filters: This will filter the selected list. So you can filter just by the customer on the list in a specific state, city, or zip code.
Tracking & Events: Allows you to select what you want OrderPort to track on this email.
Campaign stats
To view, the statics of a previously sent email campaign select the Processed Campaigns button. Find the campaign you wish to look at and click on the Bar Graph button. This is divided into 7 tabs. The overview will show you want options were selected when you created the report along with a bar graph of the email stats. If you wish to view the specific customers that are included in each of the statistics select the associated tab.